Two western Nebraska bankers say they’re emphasizing the importance of smart marketing and expense reductions in meetings with farmers this winter.
Leland Poppe with Great Western Bank says crop producers need a good marketing plan.
“So when you get into the emotions of a market that looks like it’s going to take off, you’ve got the marketing plan in front of you and you follow that—and don’t really get tied into the emotions of that week,” Poppe says.
Continue reading Nebraska bankers stress smart marketing, cutting expenses at Brownfield Ag News.
