MLB sets up local media group, could broadcast 17 teams

FILE – A television cameraman moves a camera before the start of a baseball game between the Miami Marlins and the Atlanta Braves, Aug. 14, 2020, in Miami. Major League Baseball added three executives to its new local media department as it prepares for a possible takeover of local broadcasts for 17 teams amid the financial deterioration of the Bally and AT&T SportsNet regional sports networks, the commissioner’s office said Wednesday, March 1, 2023. (AP Photo/Wilfredo Lee, File)

NEW YORK (AP) — Major League Baseball added three executives to its new local media department as it prepares for a possible takeover of broadcasts for 17 teams amid the financial deterioration of the Bally and AT&T SportsNet regional sports networks.

Doug Johnson was hired as senior vice president and executive producer of local media, Greg Pennell as senior vice president of local media and Kendall Burgess as vice president of local media technical operations, the commissioner’s office said Wednesday.

“These new hires are an important step in our preparation to address the changing landscape of MLB game distribution in light of the increasing challenges and pressure facing regional sports networks,” MLB chief revenue officer Noah Garden said in a statement.

Diamond Sports Group, the subsidiary of Sinclair Broadcast Group that operates networks under the name Bally Sports, has the rights to 14 major league teams and skipped about $140 million in interest payments due Feb. 15. Diamond said as of Sept. 30 it had debt of $8.674 billion. The company has nearly $1 billion in rights payments, mostly to baseball teams, due in the first quarter this year, and a bankruptcy filing is possible.