Better prices can be a game changer for the cattle industry

Better prices can be a game changer for the cattle industry

A cattle producer from eastern South Dakota says optimism from the better-than-expected cattle prices is carrying over into the New Year.

Todd Wilkinson, a cow-calf producer and a feedlot operator, tells Brownfield despite recent price declines, the long-term outlook for cattle prices remains positive.

“It’s tough when you’re just inking out a living and now, you’re making money,” he says. “It puts everyone in a better mood and gives them more optimism about why we’re taking care of cattle when it’s 23 degrees below zero outside and what we can anticipate for the future.”

He says the better prices are also creating opportunities for the next generation.