A cheesemaker says disintermediation and e-commerce can help revitalize rural America.
“We started selling on Amazon 18-months ago and we now have more than a $5 million business with two items.”
Owner of The Specialty Cheese Company Paul Scharfman says the rise of the internet, innovation, and Terroir, or the idea products taste differently based on where they’re produced, can support struggling rural economies.
“Rather than subside the farm, pull the product to market—establish consumer pull.”
His company specializes in making cheese that’s baked into
a crunchy granola bar.
Continue reading Cheese, Amazon, $5 million in less than 2 years at Brownfield Ag News.