Consumers want more butter

Consumers want more butter

A dairy checkoff leader says the holidays help move a lot of butter.  Katie Hepler with Dairy Farmers of Wisconsin tells Brownfield butter consumption is on the rise.  “Since 1970, you know we’re really just going past that per-capita consumption now. In 2016, (which) was the last readout, consumers averaged about five-point-seven pounds of butter per person per year.”

Hepler says consumers really are coming back to butter after many years of false negative health claims, and they are focusing on that trend to sell even more. 

Continue reading Consumers want more butter at Brownfield Ag News.