The president of a commodity brokerage firm tells Brownfield the amount of available information can be a challenge for farmers marketing crops.
Jim Gerlach with A/C Trading Company says, “they have to process all the information that’s out there and it comes at them like a firehose. They’re looking for filters; somebody to filter that information down to a level that they can process. When I got into this business, I started offering farm advisory and commodity broker services in 1995.
