The mother and attorney who developed a milk-based sports drink says she didn’t imagine her idea would get this far.
Michelle McBride worked with the University of Wisconsin Center for Dairy Research to create GoodSport, an electrolyte-filled beverage made with ultrafiltered milk. She tells Brownfield this was an entirely new challenge. “And I certainly didn’t understand the amount of work that it would take in research and development, and you know, I really didn’t know what went into manufacturing a food product, much less dairy which complicates things.
