The National Pork Board is partnering with land grant universities to address consumer questions about pork production and products.
NPB president Bob Ruth says the Real Pork Trust Consortium brings together diverse expertise from five universities to help build consumer trust.
“This is going to be a great model of how that works and how we can reach more people, and how we can do a better job of building a consortium of supporters for agriculture.”
Iowa State University, the University of Minnesota, North Carolina State University, the University of Georgia, and North Carolina A & T State University are providing experts in science communication, animal science, animal welfare, nutrition, ag economics, and sociology.
