The CEO of the National Pork Producers Council says being more strategic with producer dollars is a top priority for the organization.
Bryan Humphreys tells Brownfield “it’s about organization effectiveness and organization efficiency so we’re in a better situation and better position to be able to tackle things like ASF preparation and prevention, supply chain disruptions, labor challenges, and other ongoing challenges that continue to affect our producers in the countryside.”
He says the organization continues to go through a long-term planning process.