NCBA takes issue with meat substitute labels

NCBA takes issue with meat substitute labels

Beef industry officials say they can compete with plant-based

or lab grown protein products, but they take issue with how some of them are labeled.

Danielle Beck with the National Cattlemen’s Beef Association says a point of contention

is when what she refers to as fake meat is labeled as clean meat.

“Clean meat implies that real meat is dirty,” Beck told Brownfield Ag News at the

Missouri Cattlemen’s Association Convention Saturday, “and that’s absolutely

unacceptable.”

The label issue is critical when addressing regulatory proposals for lab-grown

or plant-based meat substitutes, according to Beck.

Continue reading NCBA takes issue with meat substitute labels at Brownfield Ag News.