Utilizing pork checkoff investments to boost domestic market development

Pictured: National Pork Board’s David Newman at the 2025 Iowa Pork Congress (Photo by Brent Barnett/Brownfield) A leader with the National Pork Board says hog farmers have indicated they want a significant amount of their checkoff investments spent on domestic market development. David Newman, senior vice president of market growth, says addressing domestic demand is […]

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